BIG SEAN "CREATIVE DIRECTOR OF
INNOVATION"
WITH THE DETROIT PISTONS
PARNTERS
Big Sean, Roc Nation, NBA’s Detroit Pistons
Big Sean, Roc Nation, NBA’s Detroit Pistons
PURPOSE
In Support of album “Detroit 2,” Big Sean wanted to lift up and plug back into his city that gave him so much. Growing up as a kid in Detroit, nothing brought him more pride than being a Pistons fan.
In Support of album “Detroit 2,” Big Sean wanted to lift up and plug back into his city that gave him so much. Growing up as a kid in Detroit, nothing brought him more pride than being a Pistons fan.
PLAN
PARTNERSHIPS INCLUDED
- Ideated, Facilitated and Secured Big Sean's "Creative Director Of Innovation" Role With the Detroit Pistons (2020-2022)
PARTNERSHIPS INCLUDED
- New Detroit Pistons City Jersey Design
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Custom Merch Design and Drops
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Music Curation for Detroit Pistons
- Philanthropic Support on Behalf of the Sean Anderson Foundation Including the Restoration of St. Cecilia's Gym and Surrounding Neighborhood in Partnership with Pistons